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Why is Marseille emerging as a prime location for property investment in 2025? Is it the city's rich cultural heritage, the strategic Mediterranean location, or the competitive property prices compared to other European cities? What are the key benefits for investors?
We get asked these questions all the time because we’re on the ground, working closely with developers, real estate agents, and investors like you. With so much interest in this market, we’ve decided to turn our individual answers into a comprehensive article for everyone to benefit from.
Our goal is to provide a clear case for investing in Marseille's real estate market, backed by our firsthand experience and market knowledge.
If you think we missed an important point in our content or want to know more, don’t hesitate to reach out (we answer super fast). Your feedback makes our content even stronger.
Finally, please note that this is not financial or investment advice. Investing in real estate carries inherent risks, and market conditions can change unexpectedly. We strongly encourage you to conduct thorough research and consult with a qualified financial advisor before making any investment decisions.
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1) In Marseille, you’ll find more affordable properties with better investment value than in other major French cities
Marseille offers affordable property prices compared to other major French cities, making it a great investment opportunity.
In Marseille, the average price per square meter is about €3,000, while in Paris, it's a whopping €12,078, and in Lyon, around €5,000. This means you can enter the market with a much lower initial investment.
Even with these lower prices, Marseille's property market is on the rise, showing steady growth and stability. This is perfect for investors eyeing long-term value.
Rental yields in Marseille are quite attractive, ranging from 3.95% to 6.66%, with an average of 5.18%. This offers a solid return on investment.
Living costs in Marseille are generally lower than in Paris or Lyon, making it appealing for both residents and investors. The city's population is growing, and infrastructure projects are underway, boosting demand for housing.
These factors suggest a potential for property value appreciation in the future, making Marseille a smart choice for property buyers.
Sources: ASEAN UP, Numbeo, Doorfeed, INSEE
2) Marseille’s prime port location drives economic growth and attracts global businesses
Marseille's prime spot as a bustling port city is a major magnet for international businesses.
In the first half of 2024, the Port of Marseille-Fos handled 34.8 million tonnes of goods, with a 7% jump in container traffic. This uptick is thanks to the port snagging transhipment activities that used to be the turf of Moroccan and Spanish ports.
Foreign Direct Investment (FDI) in the area is booming, with 71 investment projects in 2023 that created or saved nearly 2,000 jobs. More than half of these investments came from outside France, showing how Marseille is catching the eye of global investors. Big names like Intelcia setting up shop here highlight the region's draw, backed by a diverse and skilled workforce.
The Port of Marseille-Fos is a powerhouse with its top-notch logistics and transportation setup. It's a hub for all sorts of goods and is well-linked to the Rhône river and national rail network, boosting its multimodal prowess. This setup supports 40-45,000 port-related jobs and pumps about €4 billion into the French economy every year.
Marseille's strategic location as a major port city boosts its economic growth and attracts international businesses.
Sources: Informare, Invest in Provence, OECD
We made this infographic to show you how property prices in France compare to other big cities across the region. It breaks down the average price per square meter in city centers, so you can see how cities stack up. It’s an easy way to spot where you might get the best value for your money. We hope you like it.
3) Marseille’s location boosts its strategic value for trade with the Mediterranean and North Africa
Marseille is a bustling gateway to the Mediterranean and North Africa, with increased shipping traffic boosting its strategic importance.
In the first half of 2024, the Port of Marseille Fos handled 34.8 million tonnes of cargo, keeping pace with 2023. Notably, general cargo saw a 14% increase, surpassing 10 million tonnes, showcasing the port's growing activity.
Marseille's deep-rooted ties with North Africa have been crucial in forming strategic alliances with Chinese corporations. These partnerships aim to ramp up trade between Europe and North Africa, reinforcing Marseille's pivotal role in global commerce.
The region's logistics capabilities are on the rise, highlighted by the expansion of facilities like the Ivanhoé Cambridge warehouse in Fos-sur-Mer. This development is part of a larger plan to draw foreign investment and enhance infrastructure.
Marseille's involvement in the Belt and Road Initiative, including projects like the PEACE submarine cable, underscores its strategic position in linking Europe to Africa. This not only boosts trade but also encourages cultural and business exchanges.
Sources: Port of Marseille Fos, Ivanhoé Cambridge, Corp Watchers
4) Marseille’s booming tech scene draws young professionals, boosting demand for housing
Marseille's tech scene is booming, creating job opportunities and drawing young professionals to the city.
In 2024, Plug and Play set up an international AI Center of Excellence in Marseille, boosting innovation and supporting local companies. This has made the city a hotspot for tech talent.
Marseille is now a major digital and logistics hub, with 350 African startups joining projects and competitions annually. This influx is raising employment rates in tech, even as the city's overall unemployment remains a challenge.
The rise in coworking spaces and business incubators shows a growing demand for tech jobs, attracting more young professionals to Marseille.
Government initiatives like Accélérateur M and the Soft Landing Provence Africa Connect program are crucial, offering support and networking for young companies. These efforts help startups thrive.
Plug and Play's investment in AI as part of its regional strategy in France has brought in more venture capital, boosting local growth and making Marseille even more appealing.
Sources: Invest in Provence, Workin.Space, Resilient Digital Africa
5) Marseille’s innovation and research focus, led by Aix-Marseille University, boosts its knowledge-based economy
Marseille is buzzing with innovation and research, thanks to key players like Aix-Marseille University.
At the heart of this vibrant scene, the university has rolled out initiatives like the "Innovative and Collaborative Research Grants in Neuroscience," which are all about fueling scientific exchanges and fresh projects. This kind of backing is crucial for nurturing a lively research community, which is the backbone of a knowledge-driven economy.
Then there's Plug and Play, a big name in tech acceleration, which has really shaken things up in Marseille. By launching an international AI Center of Excellence, they've managed to draw tech and research companies to the area. This wave of new businesses not only sparks local innovation but also ramps up the number of patents from startups and university spin-offs, giving the city's knowledge economy a solid boost.
Marseille's spot in the French Tech network is another feather in its cap, marking it as a true innovation hub. This recognition is a big deal for the growth of tech and research companies, which are key to a knowledge-based economy. The city's strategic partnerships, like those with NeuroMarseille, supercharge its research capabilities and global ties, making it a hotbed for innovation.
With all these elements in play, Marseille is not just keeping up but leading the charge in the innovation game. The city's focus on innovation and research, with institutions like Aix-Marseille University, supports a knowledge-based economy.
Sources: NeuroMarseille, Invest in Provence, La French Tech
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6) With Marseille’s history and architecture, you can easily rent out your property short-term to tourists
Marseille's rich history and stunning architecture have long been a magnet for tourists, significantly boosting short-term rental opportunities like Airbnb.
In 2023, the city welcomed around 5 million tourists annually, drawn by its sunny climate and vibrant cultural scene. This influx of visitors naturally increased the demand for accommodations, making short-term rentals a lucrative option for property owners. Imagine owning a charming apartment in the heart of Marseille, where tourists flock to experience the city's unique blend of history and modernity.
The city's architectural gems, such as the Basilica of Notre-Dame de la Garde, which attracts over 1.8 million visitors each year, play a crucial role in this tourism boom. These historical sites not only offer breathtaking views but also provide a unique glimpse into Marseille's past, making them must-see attractions for travelers. This interest in historical sites suggests a preference among tourists for staying in unique accommodations, often found in historic buildings listed on platforms like Airbnb.
Moreover, the growth of the sharing economy in France, including platforms like Airbnb, has been a significant trend in recent years. This trend is driven by the increasing demand for unique and local experiences during travel, which Marseille's rich history and architecture readily provide. As a result, the city has seen a rise in short-term rental listings, with over 12,000 properties available on platforms like Airbnb, reflecting the growing interest in this type of accommodation.
Marseille's vibrant neighborhoods, each with its own character, offer a variety of options for potential property buyers. From the bustling Vieux-Port to the artistic Cours Julien, there's a spot for every taste. This diversity not only attracts tourists but also makes it an appealing investment for those looking to tap into the short-term rental market.
Investing in a property here means tapping into a market where tourism is a major economic driver. The city's ability to draw visitors year-round ensures a steady stream of potential renters. With its mix of history, culture, and modern amenities, Marseille offers a unique opportunity for property investors looking to capitalize on the thriving tourism sector.
Sources: World Heritage Site, The Independent, Marseille Tourisme
7) Marseille’s Mediterranean climate offers retirees pleasant weather all year round
Marseille's Mediterranean climate is a big attraction for retirees who love pleasant weather all year round.
Winters here are mild, with temperatures hovering between 5°C and 12°C (41°F to 54°F), so you can enjoy outdoor activities without freezing. Imagine strolling along the coast or sipping coffee at a café without bundling up in layers.
Summers are warm and inviting, with temperatures usually ranging from 20°C to 30°C (68°F to 86°F). It's perfect for socializing, whether you're having a picnic in the park or joining a local pétanque game.
Marseille is also one of the sunniest spots in France, with an impressive 2858 hours of sunshine each year. This means more days to enjoy the beach, explore the city, or simply relax in your garden.
All this sunshine isn't just about fun; it boosts your mood and well-being, making it easier to stay active and engaged with the community.
For retirees, this climate offers a lifestyle that's both relaxed and vibrant, with plenty of opportunities to enjoy the outdoors and connect with others.
Sources: World Weather Online, Marseille Tourisme
8) Marseille is becoming a film and TV hotspot, boosting its appeal and visibility
Marseille is becoming a hot spot for film and TV production, drawing attention from around the world.
In 2022, the city saw a record 1469 days of filming, which brought in 82.5 million euros in local spending and 31 million euros in employment. This boom has not only boosted the local economy but also showcased Marseille as a prime filming location.
Marseille's unique scenery and rich history have been featured in productions like the Netflix series *Transatlantic*, filmed entirely in the city and released globally in 2023. Such projects have put Marseille in the international spotlight, attracting more filmmakers and producers.
Significant investments in local film production infrastructure, like the expansion of Provence Studios, have further enhanced Marseille's appeal. Supported by initiatives like France 2030, these developments provide the resources and space needed for large-scale productions.
With its growing reputation, Marseille is now a desirable filming destination, drawing media coverage and success that cement its status in the industry.
These factors make Marseille an attractive option for those considering property investment, as the city's visibility and economic activity continue to rise.
Sources: Invest in Provence, CNC
We created this infographic to give you a simple idea of how much it costs to buy property in different parts of France. As you can see, it breaks down price ranges and property types for popular cities in the country. We hope this makes it easier to explore your options and understand the market.
9) Marseille’s great public transport system makes it easy and appealing for residents to commute
In Marseille, public transportation is a breeze thanks to its well-connected trams and buses.
The tram network is a hit, serving 145,000 passengers daily, and it stretches over 16.4 km with 34 stations. This means you’re never far from a stop, making it a perfect complement to the metro.
Marseille is serious about its transit future, with the government investing in 15 new trams for €57 million. This not only boosts the current system but also shows a commitment to keeping things moving smoothly.
Living near a tram line is a hot ticket in the real estate market. Properties close to these lines are in high demand, highlighting how much people value easy access to public transport.
To make public transport even more appealing, smart traffic systems are cutting down congestion. This trend, along with fewer people owning cars in cities with strong transit, makes hopping on a tram or bus a no-brainer.
Marseille’s public transport is a key reason why commuting is so hassle-free for its residents.
Sources: Sustainable Bus, Statista, Le Figaro Properties, The Mayor
10) In Marseille, you’ll find investment options from luxury homes to budget-friendly housing
Marseille's diverse neighborhoods offer a range of investment opportunities, from luxury properties to affordable housing.
In the 7th Arrondissement, you'll find luxury homes like a 290 sqm townhouse with a Moroccan-inspired patio, a pool, and a relaxation area. This area is a hotspot for luxury buyers due to its vibrant atmosphere filled with shops and restaurants. Meanwhile, the Vieux-Port is on the rise, with property values expected to increase thanks to limited housing stock and upcoming renovations.
For those on a budget, the 3rd and 15th Arrondissements offer more affordable options. You can rent a 3-bedroom apartment for as low as €600, with average prices ranging from €750 to €1,200. These areas are appealing for budget-friendly investments and offer a different slice of Marseille life.
Marseille is seeing an influx of young professionals and families, driving demand for diverse property types. This includes tech-smart apartments and family-sized suburban homes. Ongoing urban renewal projects are enhancing certain neighborhoods, making them more attractive and potentially boosting property values.
The city's popularity as a tourist destination is increasing demand for short-term rentals, especially around the Vieux-Port. Infrastructure improvements, like investments in public transportation, are boosting the appeal of various neighborhoods, drawing in new residents and businesses.
Sources: Le Figaro Properties, Nestpick
11) Nature lovers will find Marseille appealing due to its closeness to stunning landscapes like Calanques National Park
Marseille is a dream spot for nature lovers, thanks to its close proximity to the stunning Calanques National Park.
Every year, the park draws in over 3 million visitors, which speaks volumes about its breathtaking beauty and popularity. This steady stream of nature enthusiasts highlights the park's role as a major attraction for those who crave natural wonders.
Eco-tourism is booming here, with guided hikes and boat tours offering unique ways to explore the park's diverse landscapes. This trend is part of a larger movement towards sustainable tourism and outdoor adventures, making the area even more appealing.
Media coverage has also played a big role in boosting the park's visibility, attracting even more nature enthusiasts to Marseille. This increased attention is turning the city into a hotspot for outdoor lovers.
For those considering a property in the area, the allure of the Calanques is a significant draw. The park's natural beauty and the variety of activities available make it a compelling reason to settle nearby.
Whether you're into hiking, boating, or just soaking in the scenery, the Calanques offer something for everyone. It's no wonder that Marseille is becoming a top choice for those who appreciate the great outdoors.
Sources: Visitor Strategy - Parc national des calanques, Overtourism - Parc national des calanques, The BEST Calanques National Park Cruises & boat tours 2025
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12) With many universities, Marseille has a constant need for student housing
In Marseille, the demand for student housing is booming thanks to its vibrant educational scene.
With institutions like Aix-Marseille University, which enrolls about 80,000 students, including over 10,000 from 128 countries, the city is a magnet for students. This influx naturally creates a need for housing, as students look for places to live during their studies.
Interestingly, the university's push to welcome more international students is further fueling this demand. As these students arrive, they often seek accommodation close to their campus, contributing to an average annual rent increase of 3.8% in prime student areas. This trend is a clear sign of the growing student population and the strong presence of international students.
Properties near Marseille's college campuses are in high demand, with those within a mile of campus reporting occupancy rates of 92.9% as of August 2024. Students prefer living close to their schools for convenience, which keeps these areas bustling with activity.
Government reports highlight a shortage of student housing in major cities like Marseille, which leads to high rents and strict selection criteria for landlords. This shortage underscores the consistent demand for student housing, as the supply struggles to keep pace with the growing student numbers.
For potential property buyers, this means investing in student housing in Marseille could be a smart move, given the steady influx of students and rising rental prices. The city's educational institutions ensure a constant stream of students needing accommodation, making it a promising market.
Sources: Swwitch, EduRank, Savills
13) With the Marseille Provence Airport expansion, you’ll enjoy better connectivity and accessibility
The Marseille Provence Airport expansion has significantly boosted the region's connectivity and accessibility.
In 2023, the airport welcomed over 10.8 million passengers, offering flights to more than 130 destinations across 35 countries. This makes it easier for both business and leisure travelers to reach Marseille, opening up a world of opportunities.
Looking ahead to 2025, the airport is expected to handle 11 million passengers, with plans to expand its reach to all continents and major international hubs. This means more direct flights, saving time and making travel more convenient for everyone.
Airlines like Ryanair and Transavia France are adding new routes in 2024, further enhancing connectivity and allowing travelers to explore new destinations effortlessly. This is a game-changer for those looking to travel with ease.
The airport's expansion is part of a larger regional development plan, with a 500 million euro investment aimed at boosting economic activity in Provence. This investment is likely creating jobs and fostering economic growth, benefiting local communities.
New intercontinental routes, such as the one to Shanghai, are opening up connections to Asia, Australia, and New Zealand, enhancing business opportunities and making Marseille a key player in global travel.
Sources: Aix en Provence Sotheby's Realty, Aviation Week
While this article provides thoughtful analysis and insights based on credible and carefully selected sources, it is not, and should never be considered, financial advice. We put significant effort into researching, aggregating, and analyzing data to present you with an informed perspective. However, every analysis reflects subjective choices, such as the selection of sources and methodologies, and no single piece can encompass the full complexity of the market. Always conduct your own research, seek professional advice, and make decisions based on your own judgment. Any financial risks or losses remain your responsibility. Finally, please note that we are not affiliated to any of the sources provided. Our analysis remains then 100% impartial.