Authored by the expert who managed and guided the team behind the Italy Property Pack
Yes, the analysis of Lake Como's property market is included in our pack
Where are the best places to invest in Lake Como right now? Is Bellagio still the top pick, or are towns like Menaggio, Varenna, and Tremezzo gaining ground? What makes these locations attractive to both local and foreign investors?
We’re often asked these questions because we work directly with local real estate agents, property managers, and clients who invest across the region. Our firsthand experience in these markets gives us unique insights into where the real opportunities lie. To save everyone from asking privately, we’ve written this article to share our knowledge broadly.
Our goal is to highlight the hottest markets in Lake Como and explain why they’re worth your attention in 2025.
If you have suggestions or want us to dive deeper into a specific area, let us know. You shoot an email, we answer within 24 hours.
1) Laglio is booming with real estate interest due to its celebrity appeal, driving up property values
Laglio is experiencing a real estate boom, thanks to its celebrity appeal.
In November 2024, property prices in Laglio soared to €5,643 per square meter, a jump of nearly 26% from December 2023. This surge reflects the growing demand for homes in this charming town. The allure of Laglio is closely tied to its famous resident, George Clooney, whose villa has made the town a hot spot for property seekers.
George Clooney's presence has not only boosted property values but also attracted a wave of international buyers. These buyers are captivated by Laglio's stunning scenery and historical architecture, making it a prime location for those seeking a picturesque retreat. The town's charm and celebrity connections are irresistible to many.
Local real estate agents are buzzing with activity, noting a significant uptick in demand. The town's desirable location on Lake Como is a major draw, and the celebrity factor only adds to its appeal. Property listing websites are also seeing a spike in views and inquiries, indicating a strong interest from potential buyers.
Laglio's real estate market is thriving, with more people eager to own a piece of this idyllic town. The combination of celebrity allure and breathtaking landscapes is a powerful magnet for those looking to invest in property. This trend is evident in the increased activity and interest surrounding Laglio's real estate.
Sources: Immobiliare.it, Como Lakeside Blog
Here is a stunning view of Laglio, a charming lakeside town on Lake Como, where rising real estate prices and celebrity appeal are drawing more international buyers. (Source: Concierge Auctions)
2) Lenno is attracting investors with its scenic beauty and growing number of luxury villas
Lenno is catching the eye of investors thanks to its stunning scenery and the rise of luxury villas.
With a median housing price of about €850,000, Lenno is a more affordable option compared to the rest of Lake Como, where prices are much higher. This affordability, paired with the potential for high returns, makes Lenno a hot spot for luxury property investments.
In 2021, property sales in Lake Como saw a 54.3% increase from the previous year, showing a growing interest in luxury properties, including those in Lenno. Notable sales include the historic Villa Pessina, a neo-medieval castle with breathtaking lake views, priced at €6 million, and a modern villa with exceptional views over Lake Como priced at €1.25 million.
The demand for high-end properties in Lenno is strong, driven by its reputation as a luxurious and exclusive destination. This is evident in the increasing number of luxury villas and apartments for sale, such as waterfront apartments with private docks and infinity pools priced at €850,000.
Lenno's picturesque charm has been highlighted in various media outlets, showcasing its prime positioning and luxurious properties. The village's allure is undeniable, making it a sought-after location for those looking to invest in luxury real estate.
Investors are particularly drawn to Lenno for its combination of affordability and potential for high returns, making it a standout choice in the Lake Como area.
Sources: James Edition, Lake Como Real Estate Trends, The Luxury Travel Book
We made this infographic to show you how property prices in Italy compare to other big cities across the region. It breaks down the average price per square meter in city centers, so you can see how cities stack up. It’s an easy way to spot where you might get the best value for your money. We hope you like it.
3) Bellano is gaining interest with its affordable property prices compared to nearby towns, attracting first-time buyers
Bellano is catching the eye of first-time homebuyers due to its affordable property prices compared to other Lake Como towns.
Imagine snagging a 3-room apartment in Bellano for about $282,554, while a similar place in Lenno might set you back over $400,000. This price gap makes Bellano a hot spot for those stepping into the property market.
Real estate reports are buzzing about Bellano's growth potential. According to Properstar, Bellano is a smart pick for first-time buyers because of its lower property prices. This affordability is turning heads and sparking interest, with more than 18 properties currently up for grabs.
Living in Bellano won't break the bank either. Compared to other Italian towns, the cost of living is lower here. Groceries and transportation are easier on the wallet than in Belluno, making Bellano a great choice for budget-conscious folks who still want to enjoy Lake Como's stunning views.
With its mix of affordability and charm, Bellano is becoming a go-to for those looking to buy their first home. The town's appeal is growing, thanks to its competitive pricing and the lifestyle it offers.
As more people discover Bellano, its reputation as a desirable market is solidifying, especially for those who want to balance cost with the beauty of the region.
Sources: Properstar, Gate-away.com, MyLifeElsewhere
4) Domaso is gaining attention for its windsurfing appeal, enhancing short-term rental opportunities
Domaso is quickly becoming a prime spot for real estate investment thanks to its rising fame as a windsurfing hub.
In 2025, Domaso will host major windsurfing events like the Raceboard Masters World Championships and the Formula Windsurfing European Championships, drawing large crowds and giving the local economy a significant boost. Tourists from Switzerland, Germany, and Holland are flocking to the area, especially during the windsurfing season, leading to a surge in demand for short-term rentals.
Property owners are seeing high occupancy rates and rental yields, particularly during peak windsurfing times. Local businesses, such as the WASSERSPORT CENTER DOMASO, are thriving by offering equipment rentals and lessons, which in turn supports the short-term rental market.
Property managers are using dynamic pricing strategies to maximize revenue, capitalizing on the influx of visitors. Positive reviews in travel and sports magazines, along with social media buzz, are enhancing Domaso's reputation as a must-visit destination.
Local government initiatives promoting sports tourism are also playing a role in making Domaso an attractive investment opportunity. These efforts are drawing more attention to the area, further boosting its appeal to potential investors.
With all these factors combined, Domaso is not just a windsurfing paradise but also a lucrative opportunity for real estate investors looking to tap into the growing short-term rental market.
Sources: Waterwind, International Windsurfing, Enso Connect, Defi Wind
5) Cernobbio is popular for its closeness to Como city and the Swiss border, ideal for commuters
Cernobbio's prime location near Como city and the Swiss border makes it a hot spot for property buyers.
Imagine living in a place where you can easily commute to both Italy and Switzerland. Cernobbio offers this convenience, with easy access by car, boat, or public transport, making it perfect for those who work in nearby areas.
The property market here is buzzing, with a variety of listings from luxury villas to chic apartments. International buyers, especially Swiss commuters, are drawn to Cernobbio's proximity to the border, adding to the demand.
Luxury real estate developments are popping up, underscoring the town's appeal to investors. Cernobbio's popularity among property investors is evident in these upscale projects.
For those working in Switzerland, the rental market in Cernobbio is thriving. Professionals find it ideal thanks to the town's amenities like hotels, bars, and restaurants that cater to both locals and commuters.
With excellent transport links to Como city and Switzerland, Cernobbio is perfect for regular commuters who need a seamless travel experience.
Sources: My Rental Homes, Properstar, Le Figaro Properties, Explore Como Lake, The Trainline
Don't buy the wrong property, in the wrong area of Lake Como
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6) Gravedona is attracting interest with its low property prices and high returns on holiday rentals
Gravedona is catching the eye of property investors because of its affordable property prices compared to other Lake Como towns.
While places like Argegno have steep prices, Gravedona offers more budget-friendly options, making it a smart choice for those looking to invest without breaking the bank.
The Lake Como area is buzzing with tourists, especially after the pandemic, with 4.6 million overnight visitors in 2023, many from abroad. This surge in tourism means there's a growing demand for holiday rentals, which could spell high returns on investment for property owners in Gravedona.
Even though we don't have exact figures for rental yields in Gravedona, the trend of rising property prices and tourist numbers in the region suggests promising rental yields. In fact, rental prices in the Como province jumped by over 8% from December 2023 to November 2024, indicating a thriving rental market.
Efforts by local authorities to boost tourism and improve infrastructure around Lake Como could make Gravedona even more appealing. Although specific projects for Gravedona aren't mentioned, the general push to promote the area hints at potential benefits for the town.
Sources: Immobiliare.it, Como Companion
7) Lezzeno is gaining interest for its property appreciation potential with ongoing infrastructure improvements
Lezzeno is quickly becoming a sought-after spot for property buyers, thanks to ongoing infrastructure improvements in the Lake Como area.
In recent years, particularly in 2023 and 2024, there have been major upgrades in road and rail connections, making the region much more accessible. This ease of access is a big draw for potential buyers, as it simplifies commuting and travel to and from Lezzeno.
The Italian government's investment in local transportation has been a game-changer for Lezzeno. By boosting infrastructure, they've made the area more appealing to both visitors and residents. This improved connectivity is likely to boost property values as more people are attracted to the area.
Neighboring towns like Bellagio, Menaggio, and Varenna have seen property prices rise due to their popularity and limited housing stock. Lezzeno, with its natural beauty and development potential, could experience a similar trend. The surge in tourism around Lake Como, with a 25% increase in visitors in 2023 compared to pre-COVID 2019, shows growing interest, which could positively impact property prices in Lezzeno.
Lezzeno's charm and strategic location make it a prime candidate for property appreciation. As infrastructure continues to improve, the town's appeal is set to grow, drawing in more buyers looking for a slice of the Lake Como lifestyle.
Sources: Como Companion, Como Lakeside Blog
8) Menaggio is booming with rising rental yields from growing tourist demand for lakeside stays
Menaggio is buzzing with activity thanks to its booming rental market driven by a surge in tourists seeking lakeside getaways.
In recent years, the Lake Como area, including Menaggio, has become a magnet for visitors. In 2023, Lombardy saw a 25% jump in tourists compared to pre-Covid times, with a whopping 51 million visits. This influx is likely boosting rental yields in Menaggio.
While we don't have exact rental yield figures for Menaggio, looking at nearby towns like Bellagio and Varenna gives us clues. These places are known for their potential for price hikes, suggesting Menaggio might be riding the same wave of tourist demand. The rise in short-term rentals on platforms like Airbnb in these hotspots further hints at Menaggio's growing appeal.
Local real estate reports are buzzing about property prices in Lake Como, predicting a rise in 2025 due to high demand and limited supply. This trend is expected to reflect in rental yields, especially in tourist hotspots like Menaggio. The tourism board's data would likely show a surge in interest for places like Menaggio, cementing its status as a hot market.
Menaggio's charm isn't just in its scenic views; it's also in its strategic location. Nestled by the lake, it offers easy access to both water activities and mountain trails, making it a year-round destination. This versatility is a big draw for tourists, further fueling the rental market.
Investors are eyeing Menaggio not just for its current appeal but for its future potential. With the ongoing development of infrastructure and amenities, the town is set to become even more attractive. This growth is likely to keep the rental yields climbing, making it a smart choice for property buyers.
Sources: ATTOM Data Report, Como Tourism Post Covid, Global Property Guide
We created this infographic to give you a simple idea of how much it costs to buy property in different parts of Italy. As you can see, it breaks down price ranges and property types for popular cities in the country. We hope this makes it easier to explore your options and understand the market.
9) Tremezzo is attracting interest with its luxury developments and strong property appreciation potential
Tremezzo is turning heads for its property appreciation potential thanks to a few key factors.
In 2023, the Lake Como property market was buzzing, and Tremezzo was a standout with its stunning scenery and charming historical architecture. This allure made properties here highly desirable, pushing prices up.
Fast forward to 2024, and the demand for Tremezzo properties stayed strong. Known for its luxurious and exclusive vibe, the area saw average property prices climbing, fueled by luxury developments. New transport links and planned redevelopment projects signaled a wave of investment, transforming Tremezzo into a luxury real estate hub.
International buyers, especially from the US and Asia, are increasingly eyeing Tremezzo. The area's luxury appeal and improving infrastructure are big draws. Real estate agencies like Dolce Vita Real Estate spotlight Tremezzo as a prime investment spot, offering tailored services for international clients.
With ongoing gentrification and strategic investments, Tremezzo is becoming a magnet for those seeking upscale living. The blend of natural beauty and modern amenities is hard to resist, making it a top choice for property seekers.
As luxury developments continue to reshape the area, Tremezzo's property market is poised for further growth. The combination of historical charm and contemporary luxury is setting the stage for a bright future in real estate.
Sources: Como Lakeside Blog, Dolce Vita Real Estate
While this article provides thoughtful analysis and insights based on credible and carefully selected sources, it is not, and should never be considered, financial advice. We put significant effort into researching, aggregating, and analyzing data to present you with an informed perspective. However, every analysis reflects subjective choices, such as the selection of sources and methodologies, and no single piece can encompass the full complexity of the market. Always conduct your own research, seek professional advice, and make decisions based on your own judgment. Any financial risks or losses remain your responsibility. Finally, please note that we are not affiliated to any of the sources provided. Our analysis remains then 100% impartial.