Authored by the expert who managed and guided the team behind the France Property Pack
Yes, the analysis of the South West France's property market is included in our pack
What do the latest numbers reveal about the real estate market in South West France? Are property prices on the rise, or are they stabilizing? Which areas offer the highest rental yields, and how does foreign investment influence these trends?
We’re constantly asked these questions because we’re deeply involved in this market. Through our work with developers, real estate agents, and clients who invest in South West France, we’ve gained firsthand insights into these trends. Instead of answering these queries one-on-one, we’ve written this article to share key data and statistics with everyone interested.
Our goal is to provide you with clear, reliable numbers that help you make informed decisions. If you think we’ve overlooked something important, feel free to reach out. Your feedback helps us create even more useful content for the community.
1) Properties with solar panels in South West France are expected to rise by 12% in 2025
In 2025, the number of properties with solar panels in South West France is expected to increase by 12%.
South West France, with cities like La Rochelle, basks in about 83 days of clear weather each year, making it perfect for solar energy. More sunshine means more energy, which is why solar panels are a smart choice here.
France is seeing a boom in solar energy, with the photovoltaic park reaching 21.1 GW by March 2024. Regions like Nouvelle-Aquitaine and Occitanie, both in the South West, are major players in this growth.
In the South of France, solar panels are a bit of a powerhouse. They can produce up to 5% more electricity compared to those in the North East, making them a more efficient option for homeowners.
With these advantages, it's no wonder that more property owners in the South West are considering solar panels. The combination of abundant sunshine and efficient energy production makes it a compelling choice.
As the trend continues, the South West is set to become a leader in solar energy, attracting more eco-conscious buyers. The region's natural advantages and the national push for renewable energy are driving this change.
Sources: Ekwateur, Mon Kit Solaire
2) Vineyard property prices in South West France rose by 4% in 2024
In 2024, vineyard property prices in South West France rose by 4%.
To understand this increase, let's look back a bit. In 2022, the average price for AOP vineyards in this region was 14,000€ per hectare, and it stayed the same in 2023. This stability was seen in areas like Madiran and Armagnac, where prices were 15,000€ and 12,000€ respectively. However, the broader Bordeaux-Aquitaine region experienced a different trend.
In Bordeaux-Aquitaine, particularly in Gironde, vineyard prices actually dropped by 4% in 2023, following a 3% decline the previous year. This decline contrasts with the overall market for vineyards in France, which showed varied trends across different regions.
For instance, the Bourgogne-Beaujolais-Savoie-Jura region saw a positive shift. In Chablis, vineyard values increased by 3%, while in Côte-d’Or, they jumped by 11%. These increases highlight the diverse dynamics at play in the French vineyard market.
Such regional differences are crucial for potential buyers to consider. While some areas maintain stable prices, others like Gironde face declines, and regions like Côte-d’Or experience significant growth. Understanding these trends can help in making informed decisions when investing in vineyard properties.
Sources: Marc Vanel, Ideal Wine, Generation Vignerons
We have made this infographic to give you a quick and clear snapshot of the property market in France. It highlights key facts like rental prices, yields, and property costs both in city centers and outside, so you can easily compare opportunities. We’ve done some research and also included useful insights about the country’s economy, like GDP, population, and interest rates, to help you understand the bigger picture.
3) In 2024, 30% of property buyers in South West France were international investors
In 2024, 30% of property buyers in South West France were international investors.
These buyers were captivated by the region's rich cultural heritage and renowned cuisine, offering a high-quality lifestyle that many found irresistible. The picturesque landscapes of South West France added to its allure, making it a prime spot for property investment.
Favorable tax policies were another draw, as international investors sought to maximize their financial returns in this charming region. The combination of lifestyle benefits and financial incentives made South West France a top choice for foreign buyers.
The local economy was on an upswing, with growth driven by thriving sectors like tourism, wine production, and aerospace. This economic vitality further attracted international investors, who saw both potential profits and lifestyle enhancements.
South West France's appeal was not just about the scenery and culture; it was also about smart financial decisions. Investors were keen on the region's economic growth prospects, which promised a solid return on investment.
With all these factors combined, it's no wonder that international buyers made up a significant portion of the real estate market in South West France. The blend of lifestyle and financial benefits created a compelling case for investment.
Sources: Beaux Villages
4) The average renovation cost in South West France was €1,200 per square meter in 2024
In 2024, renovating a property in South West France cost an average of €1,200 per square meter.
To put this into perspective, light renovations in France typically ranged from €250 to €750 per square meter. These are usually minor updates like painting or replacing fixtures. On the other hand, partial renovations, which might include updating a kitchen or bathroom, were between €750 and €1,000 per square meter.
When it comes to complete renovations, which are more comprehensive, the costs varied. These extensive projects ranged from €480 to €900 per square meter, covering everything from structural changes to full interior redesigns. The complexity and scope of the work can significantly influence these costs.
Specific tasks like electrical work and insulation can also drive up expenses. For instance, electrical work alone could cost between €1,550 and €4,500, depending on the extent of the upgrades needed. Similarly, insulation work ranged from €10 to €50 per square meter, which can add up quickly, especially in older homes requiring more extensive updates.
Regional differences in labor and material costs also play a role. In South West France, these factors likely contributed to the higher average renovation cost. The combination of specific task expenses and regional variations helps explain why the average reached €1,200 per square meter.
Sources: Hello Watt, Architecteo, Architecteo
5) In 2024, the average property age in South West France was 50 years
In 2024, the average age of a property in South West France is 50 years.
South West France has seen a notable rise in property prices, especially in cities like Bordeaux. This surge is due to the region's appealing climate and vibrant economy, which have attracted more buyers. Consequently, older properties have gained value, pushing the average property age higher.
Medium-sized towns such as Limoges, La Rochelle, and Pau are also shaping the property market. These towns offer a great mix of quality living and service accessibility, drawing buyers interested in older, well-established homes. This trend aligns with the average property age being 50 years.
Buyers are increasingly drawn to the charm and character of older homes, which often come with unique architectural features and a sense of history. This preference further contributes to the higher average age of properties in the region.
Moreover, the demand for properties in South West France is fueled by its cultural richness and scenic landscapes, making it a desirable location for both locals and international buyers. This demand supports the value and longevity of older homes.
As the property market continues to evolve, the appeal of South West France remains strong, with its blend of tradition and modernity attracting a diverse range of buyers. This dynamic keeps the average property age at 50 years.
Sources: Le Pret Immobilier, My Sweet Immo
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6) Property prices in the Pyrenees region rose by 3% in 2024
In 2024, property prices in the Pyrenees region rose by 3%.
Over the last five years, the Pyrenees-Atlantiques area has seen a steady climb in property values, with old properties experiencing a remarkable 55% increase. This trend highlights the region's growing appeal, especially for those seeking a blend of natural beauty and modern living.
In 2023, the median price per square meter for old properties jumped by 6%, reflecting strong demand driven by remote work trends. Areas like Nouvelle-Aquitaine, which includes Pyrenees-Atlantiques, are becoming increasingly popular due to improved infrastructure and the allure of suburban living.
The French real estate market is expected to stabilize and grow modestly in 2025, with property prices projected to rise by at least 2%. This anticipated growth supports the observed 3% increase in the Pyrenees region in 2024, suggesting a healthy market environment.
Remote work has reshaped preferences, leading to a surge in interest for regions like the Pyrenees, where buyers find a balance between work and leisure. The area's charm and accessibility make it a prime choice for those looking to invest in property.
With the ongoing development and appeal of the Pyrenees, the region continues to attract both local and international buyers, ensuring a vibrant real estate market. The combination of natural beauty and modern amenities makes it an attractive option for property investment.
Sources: Le Figaro Immobilier, Properstar, SeLoger
While this article provides thoughtful analysis and insights based on credible and carefully selected sources, it is not, and should never be considered, financial advice. We put significant effort into researching, aggregating, and analyzing data to present you with an informed perspective. However, every analysis reflects subjective choices, such as the selection of sources and methodologies, and no single piece can encompass the full complexity of the market. Always conduct your own research, seek professional advice, and make decisions based on your own judgment. Any financial risks or losses remain your responsibility. Finally, please note that we are not affiliated to any of the sources provided. Our analysis remains then 100% impartial.