Authored by the expert who managed and guided the team behind the France Property Pack
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What will happen in the Loire Valley’s real estate market? Will prices rise or fall? Is the region still a prime destination for foreign buyers? How are local policies and taxes shaping the real estate landscape in 2025?
We’re frequently asked these questions because of our deep involvement in this market. Through our collaborations with local notaries, real estate agents, and clients purchasing properties in the Loire Valley, we’ve gathered firsthand insights.
That’s why we created this article: to provide clear answers, insightful analysis, and a well-rounded perspective on market predictions and forecasts.
Our goal is simple: to ensure you feel informed and confident about the market without needing to look elsewhere. If you think we missed the mark or could do better, we’d love to hear your thoughts. Feel free to message us with your feedback or comments, and we’ll work hard to improve this content for you.
1) Investors in tourist-heavy areas of the Loire Valley will see higher yields due to the popularity of short-term rentals
The popularity of short-term rentals in the Loire Valley has been on the rise, especially in tourist-heavy areas. In 2023 and 2024, the average occupancy rate for short-term rentals in Loir En Vallee was 36%, with a daily rate of $166, leading to a monthly revenue of $12,744. This indicates a strong demand for short-term rentals, particularly during peak seasons when occupancy rates increase significantly.
The Loire Valley is renowned for its rich history, cultural attractions, and natural beauty, drawing a large number of tourists each year. This growth in tourism directly benefits short-term rental properties, as tourists prefer these accommodations for their unique and immersive experiences. The high average daily rate of $166 for short-term rentals, compared to long-term leases, shows that these properties can command premium rates due to their popularity among tourists.
Moreover, the number of active short-term rental listings in Loir En Vallee increased by 8% over the past year, reflecting a growing market. This expansion is supported by platforms like Airbnb and Vrbo, which have seen significant growth in listings in the Loire Valley. Themed properties and unique listings, such as those offering wine barrel saunas or glamping options, are particularly successful, attracting guests willing to pay premium rates for a distinctive experience.
Sources: AirDNA, Frenchly, Beyond Pricing
2) Property demand in the Loire Valley's smaller towns will rise as remote work becomes more common
In recent years, remote work has become increasingly popular, with a significant rise in the number of people working from home. By 2023, 36.2% of companies in France had at least one employee working remotely, showing a growing acceptance of this trend. This shift has allowed people to consider living in areas that offer a better quality of life, away from the hustle and bustle of major cities.
As property prices in major French cities like Paris and Nice experienced a decline in 2024, many buyers began looking towards smaller towns for more affordable options. The Loire Valley, with its picturesque landscapes and rich cultural heritage, has become an attractive destination for those seeking a balanced lifestyle. The region offers a variety of activities such as hiking and hot-air ballooning, making it ideal for remote workers who value quality living spaces.
Additionally, the Loire Valley has seen improvements in internet infrastructure, making it easier for remote workers to live and work in the area. This enhanced connectivity, combined with government incentives for relocating to rural areas, has further increased the appeal of the region. Real estate market reports have shown a rise in inquiries and sales in smaller towns, driven by the desire for a better quality of life and more affordable properties.
Testimonials from remote workers who have relocated to the Loire Valley highlight the region's appeal, often mentioning the improved quality of life and the natural beauty of the area. These factors, along with media coverage emphasizing the region's lifestyle, have contributed to the growing interest in the Loire Valley as a desirable destination for remote workers and property buyers.
Sources: ASEAN UP, Eurofound, Adrian Leeds, Le Figaro Properties
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3) Demand for co-living spaces in the Loire Valley will grow as younger people look for affordable housing options
The Loire Valley is set to become a hotspot for co-living spaces as younger folks hunt for budget-friendly housing.
In France, there's a growing gap between the demand for affordable homes and the number of new ones being built. This shortfall is pushing people to explore alternatives like co-living, which is catching on in cities. Co-living offers a community vibe that younger generations really appreciate.
Many young people in France are already leaning towards shared living setups. Take intergenerational homeshare programs, for example. These have been a hit, with over 60% of young participants finding housing they couldn't afford otherwise. It's a win-win, offering both affordability and a sense of community.
In the Loire Valley, rising property prices are making it tough for young people to buy homes. This financial hurdle is nudging them towards co-living, which is not only cheaper but also more community-focused. The success of co-living in places like the Commune facility in Île-de-France shows that this model can tackle housing issues in the Loire Valley too.
Co-living spaces are more than just a roof over your head; they offer a lifestyle that resonates with the younger crowd. These spaces are designed to foster connections, making them an attractive option for those who value community living.
As the trend grows, the Loire Valley could see a transformation in its housing landscape, with co-living spaces becoming a go-to choice for young people seeking affordable and engaging living environments.
Sources: Statista, GSL Global, Commune House, Art of Co
4) Demand for smaller, manageable homes in the Loire Valley will grow as downsizing gains popularity
The Loire Valley is seeing a trend towards smaller, more manageable homes.
One big reason for this shift is the aging population. In the Loire Valley, 21.8% of people are over 60, which is a bit higher than the national average. This older demographic is looking for homes that are easier to maintain, making smaller properties more attractive.
Another factor is the high cost of maintaining larger properties, like châteaux. For example, replacing a château roof can set you back between €100,000 and €200,000. Even a septic tank replacement might cost around €25,000. These hefty expenses make smaller homes a more appealing option for those looking to avoid such financial burdens.
There's also a lifestyle shift happening. More people are embracing minimalist and sustainable living, which means choosing smaller, eco-friendly homes. This trend is often highlighted on social media and in the news, showing the perks of downsizing, like lower maintenance costs and a simpler lifestyle.
In the Loire Valley, this shift is noticeable as people look for homes that fit their changing needs and budgets. Downsizing is becoming a popular choice for many, driven by both financial and lifestyle considerations.
As the trend continues, the Loire Valley is likely to see more buyers opting for these smaller, more manageable homes, reflecting broader changes in how people want to live. This shift is reshaping the local real estate market, making it an interesting time for potential buyers.
Sources: Rightmove, EUROPA, Wheeling It
5) Demand for single-story and accessible homes in the Loire Valley will grow as more retirees move in
The influx of retirees to the Loire Valley is set to boost demand for single-story homes and accessible properties.
In France, the aging population is on the rise, with 21.5% of residents aged 65 or more as of 2024. This means more retirees are looking for homes that suit their needs. The Loire Valley, with its mild climate and historical charm, is becoming a popular choice for these retirees.
Many retirees prefer single-story homes because they are easier to navigate and reduce the risk of falls. This preference is backed by surveys, and it's no surprise that the demand for such homes is growing in the Loire Valley. The region's appeal is further enhanced by its picturesque landscapes and tranquil lifestyle.
As people live longer, the need for homes with accessibility features is also increasing. Essential modifications like ramps, wide doorways, and walk-in showers are becoming more common. This trend is evident in the Loire Valley, where sales of single-story homes with these features are on the rise.
Real estate trends in the Loire Valley are shifting to accommodate this demand. The market is seeing a noticeable uptick in properties that cater to older adults, making it a hotspot for retirees. Accessible properties are particularly sought after, reflecting the changing needs of the population.
For those considering a move to the countryside, the Loire Valley offers a blend of comfort and convenience. With its growing focus on accessibility, the region is well-positioned to meet the needs of an aging population. This makes it an attractive option for retirees looking for a peaceful yet practical place to call home.
Sources: RFI, French Entree, McKnight's Senior Living
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6) Property prices in Saumur will fall as younger people move to cities
Saumur's property prices are expected to drop as younger folks head to the cities.
After the pandemic, many young professionals and families have flocked back to urban areas for better jobs, schools, and cultural life. Cities offer the buzz and opportunities that younger generations crave, making them more appealing than quieter towns like Saumur.
In France, job opportunities are heavily concentrated in larger cities, pulling young people away from rural spots. Saumur, with its charming streets and historic vibe, just can't compete with the economic pull of bustling urban centers.
Local reports highlight that youth are leaving rural areas like Saumur in search of better prospects. This migration trend is a key factor in the expected dip in property prices, as demand shifts to more vibrant city locations.
For those considering buying property in Saumur, it's worth noting that the town's aging population contributes to the declining demand. As younger generations move out, the local market feels the impact, making it a buyer's market.
Sources: esalesinternational.com, realwealth.com, sweetsauceblog.com
7) Luxury property demand in the Loire Valley will grow as international buyers look for scenic second homes
The demand for luxury properties in the Loire Valley is on the rise as international buyers look for second homes in beautiful settings.
In 2023, Belgian buyers were the top foreign purchasers in France, with strong interest also coming from the British, Germans, and Dutch. This shows a growing international appetite for French real estate, especially in regions like the Loire Valley.
The Loire Valley is becoming a hotspot for luxury properties, thanks to its stunning landscapes and rich cultural heritage. The launch of Six Senses Residences Loire Valley, featuring 52 homes within a UNESCO World Heritage Site, highlights this growing interest. The region's charm is set to increase with two major anniversaries in 2025, attracting more tourists and potential buyers.
After the pandemic, there's been a noticeable shift in luxury buyers' preferences towards rural and picturesque settings. People now want spacious properties that offer privacy, comfort, and flexibility for remote work. This aligns perfectly with what the Loire Valley offers, making it an attractive option for those seeking a serene and beautiful environment.
Buyers are drawn to the Loire Valley not just for its beauty but also for its lifestyle. The region offers a mix of tranquility and cultural richness, which is hard to find elsewhere. Its vineyards, historic châteaux, and vibrant local markets add to its allure, making it a top choice for luxury property seekers.
As more international buyers discover the Loire Valley, the demand for luxury homes is expected to continue rising. This trend is fueled by the region's unique blend of natural beauty and cultural heritage, making it a prime location for those looking to invest in a second home.
Sources: Groupe CCF, Travel Week, Beaux Villages
8) Property prices near the Loire River will rise as more people seek waterfront living
Properties near the Loire River are likely to see a price increase due to the rising interest in waterfront living. This trend is not just local but global, as waterfront properties generally command a premium. For example, Knight Frank's report shows that waterfront homes can have an average premium of 48% compared to non-waterfront homes, with lakeside properties seeing the highest premiums.
The Loire Valley is also experiencing increased tourism, especially with the celebration of its UNESCO World Heritage status and the anniversary of the Gastronomic Meal of the French in 2025. This influx of tourists can drive up demand for properties in the area, making them more desirable and valuable.
Moreover, historical data supports this trend. In 2023, Sydney's waterfront properties generated a 118% premium on average, showing a consistent increase in value for such locations. This pattern is likely to be mirrored in the Loire Valley, especially with the region's picturesque landscape and tranquil atmosphere attracting buyers who prefer scenic and peaceful living environments.
Sources: DM Properties, Travel Week
We created this infographic to give you a simple idea of how much it costs to buy property in different parts of France. As you can see, it breaks down price ranges and property types for popular cities in the country. We hope this makes it easier to explore your options and understand the market.
9) Property prices in Tours will rise steadily as it gains fame as a cultural and educational center
In recent years, Tours has been gaining attention as a cultural and educational hub, which is likely to lead to a steady increase in property prices. The median apartment price in Tours was €3,528/m², and the median house price was €3,293/m², indicating a stable and growing real estate market. This trend suggests that as more people become interested in living in Tours, property prices will continue to rise.
The influx of young professionals and students, similar to the trend seen in Poitiers, is expected to drive up housing demand in Tours. This demographic shift is fueled by the increasing popularity of the region's educational institutions and cultural events. The Loire Valley, where Tours is located, is known for its vibrant festivals and events, such as the Soiree Blanche au Chateau de Meung and the Pumpkin & Vegetable festival at Chateau du Rivau, which attract both tourists and locals.
Moreover, the expansion of cultural institutions like the Domaine de Chaumont-sur-Loire, which hosts an annual International Garden Festival, enhances the region's cultural offerings. This, combined with government investment in cultural and educational infrastructure, further solidifies Tours' reputation as a cultural hub. As media coverage continues to highlight these attractions, more people are likely to be drawn to the area, increasing demand for housing.
Sources: Properstar, Global Traveler USA, Long Term Rentals in France
10) Properties with smart home features will become more sought after in the Loire Valley as technology advances
The rise of smart home technology has been a significant trend in recent years, and its impact on property desirability is becoming increasingly evident. In 2023, the France Smart Home Market was valued at USD 4.51 billion, and it is projected to grow to USD 14.58 billion by 2030. This rapid growth, at a rate of 18.2% annually, indicates a strong consumer interest in smart home features.
Consumer surveys have shown a clear preference for connected home products, with demand surging and these products becoming standard in urban households. Given that 81.8% of the French population lives in urban areas, this trend is significant. The growing market size and consumer demand suggest that properties equipped with smart technology are likely to see increased property values.
Real estate trends further support this, as smart home features are increasingly highlighted as key selling points. The convenience, enhanced security, and energy efficiency offered by smart technology are attractive to buyers. Additionally, the French government's policies, such as tax credits for energy-saving technologies, encourage homeowners to invest in smart home installations, making these properties even more appealing.
Sources: NextMSC, Mordor Intelligence, Race Communications
11) Property values in the Loire Valley will rise as new high-speed rail connections improve accessibility
The introduction of new high-speed rail connections in the Loire Valley is set to make the region more accessible, which is likely to boost property values. Historically, regions in France that have gained high-speed rail connections, like Le Mans, Lyon, and Nantes, have seen significant increases in property values. This trend suggests that improved accessibility can make areas more attractive to potential buyers and investors.
The Brittany–Loire Valley high-speed line, completed in 2016, reduced travel time between Paris and Rennes by 37 minutes. This kind of improved accessibility often leads to increased interest in the region, as it becomes easier for people to commute or travel for leisure. As a result, property values in the area are expected to rise due to the heightened demand.
Moreover, real estate market analyses have shown that properties with better transport links are more attractive to buyers. Improved transportation links enhance the quality of life, making it more appealing for people to live in regions that were previously less accessible. This shift in demand can lead to increased property values as more people are willing to pay a premium for the convenience offered by these areas.
Sources: Transweb, Railway Technology
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12) Properties in the Loire Valley countryside will become more attractive due to new cycling and walking paths
The development of new cycling and walking paths in the Loire Valley's countryside is set to enhance the appeal of properties in the area. In the past, the Loire à Vélo network attracted about one million cyclists each year, significantly boosting tourism and the local economy. This influx of visitors has shown a positive impact on property values, as seen with the Vélobuissonnière route, where enhanced outdoor recreational infrastructure led to increased property values due to improved quality of life and lifestyle benefits.
Surveys have consistently shown that buyers prefer properties with access to outdoor activities. In the Loire Valley, properties near these new paths are highly sought after because they offer proximity to scenic routes and historical landmarks. This trend is supported by case studies from other regions, like the Vélo Francette route, which have demonstrated that similar developments can significantly boost real estate appeal and increase demand for vacation rentals.
Local government reports have highlighted the economic impact of infrastructure investments, noting that the construction of new greenways and cycling paths attracts more tourists and residents, positively impacting property markets. Real estate agents in the region have reported increased interest in properties near these new paths, driven by the lifestyle benefits associated with living in areas with enhanced outdoor recreational infrastructure.
Sources: Epic Road Rides, Loire Valley France
13) First-time buyer incentives in the Loire Valley will boost the market and drive up sales
New government incentives are making the Loire Valley an attractive spot for first-time homebuyers.
The French government is rolling out tax breaks like exemptions from gift and inheritance taxes to help young adults buy their first homes in this picturesque region. These financial perks are designed to make homeownership more affordable and appealing, especially for those eager to step into the housing market.
We've seen this strategy work before. The Pinel program, for example, boosted new home purchases in other parts of France. Now, with the return of the zero-interest loan (PTZ) for new constructions, first-time buyers in the Loire Valley can expect easier mortgage approvals, making it simpler to buy a home.
While we don't have specific numbers for the Loire Valley yet, real estate market reports often show a spike in sales after such incentives are announced. It's a safe bet that similar trends will follow here. The buzz is already building, with more people visiting real estate agencies, likely spurred by these new incentives.
Local real estate agents are noticing a surge in inquiries, which is a promising sign. This uptick in interest suggests that the incentives are doing their job, drawing potential buyers to the area.
With these incentives, the Loire Valley is poised to become a hot spot for first-time buyers, offering them a chance to own a piece of this beautiful region. The combination of financial benefits and the region's charm is hard to resist.
Sources: Property Service Azur, French Entree, Realtor.com
14) Interest in homes with gardens will grow as sustainable living becomes more popular
In recent years, particularly in 2023 and 2024, there has been a noticeable shift towards sustainable living. This trend is driving more people to seek properties with gardens and space for homegrown produce. One of the main reasons for this is the rising demand for organic and locally sourced produce. Even though the French organic food market faced challenges due to inflation, the desire for organic fruits and vegetables remains strong because of environmental and health concerns.
Additionally, the popularity of gardening and urban agriculture has been on the rise. People are increasingly interested in supplementing their diets with fresh produce they grow themselves, which also encourages outdoor physical activity. This interest is further fueled by consumer preferences that have evolved since the pandemic, with more individuals valuing health, wellness, and access to nature.
Moreover, the media has played a significant role in highlighting the benefits of homegrown produce, such as reducing food miles and improving environmental impact. This media coverage, combined with social media trends promoting eco-friendly lifestyles, has inspired many to adopt sustainable practices. The growing interest in permaculture and home gardening workshops, especially in regions like the Loire Valley, reflects this shift towards self-sufficiency and working alongside nature.
Sources: Statista, Buy Heritage, PSRC
We did some research and made this infographic to help you quickly compare rental yields of the major cities in France versus those in neighboring countries. It provides a clear view of how this country positions itself as a real estate investment destination, which might interest you if you’re planning to invest there.
15) Demand for homes with office spaces in the Loire Valley will grow as remote work becomes more common
In recent years, remote work has become increasingly popular in France. By 2023, 28% of employees were working remotely, and this trend has continued to grow. This shift in work culture has led to changes in what people look for in a home.
As more people work from home, there's a rising demand for properties with dedicated office spaces. In 2024, homebuyers showed a strong preference for homes with adaptable layouts and functional home offices. This is because having a dedicated workspace is now seen as a necessity rather than a luxury.
The Loire Valley, known for its scenic beauty and rural charm, is becoming an attractive option for those seeking a better work-life balance. The trend of urban dwellers moving to rural areas for this balance has been on the rise, and the Loire Valley offers the space and tranquility that remote workers desire.
Additionally, the expansion of digital infrastructure in rural areas, including improved internet connectivity, supports remote work. This makes regions like the Loire Valley even more appealing to those who need reliable connectivity for their jobs.
Sources: Statista, The McLemore Group, Preparis
16) Demand for family-friendly homes in the Loire Valley will grow as younger families move in
In recent years, there has been a noticeable trend of young families relocating to rural areas in France. As of 2018, a significant portion of children, teenagers, and young adults aged 3-24 lived in rural areas, with a higher concentration of those aged 3-13 years. This suggests that young families are increasingly choosing rural settings for their homes.
The Loire Valley, known for its natural beauty and cultural attractions, has become an attractive destination for these families. Improved infrastructure, such as better transportation links and amenities like parks and community centers, enhances its appeal. Additionally, media reports often highlight the Loire Valley as a desirable location for families, further drawing attention to the region.
Moreover, the rise in remote work opportunities has made it easier for families to relocate to less populated regions like the Loire Valley. This flexibility allows families to enjoy a high quality of life while maintaining their professional commitments. As more families move in, local businesses are likely to adapt by offering services and products that cater to family needs, such as childcare services and family-friendly restaurants.
Sources: INSEE, INED, Trading Economics
17) Demand for properties near vineyards will grow as wine tourism becomes more popular
The growing popularity of wine tourism in the Loire Valley is leading to increased demand for properties near vineyards. In 2023 and 2024, the region attracted 6 million visitors annually, making it a top destination for wine tours in France, just after Bordeaux and Champagne.
Wine festivals and events, like the World of Wine Tasting event in London, draw enthusiasts from around the globe, boosting interest in the region. Companies such as VinoLoire offer diverse wine tours, including vineyard strolls and tastings, which cater to various interests and enhance the appeal of living near vineyards.
The global wine tourism market is projected to grow significantly, driven by consumer demand for unique travel experiences that combine wine culture with local gastronomy and arts. This trend indicates a sustained interest in wine-related travel, including visits to the Loire Valley.
Sources: Wine Tourism, Eventbrite, VinoLoire Wine Tours, Divine Loire, Globe Newswire
While this article provides thoughtful analysis and insights based on credible and carefully selected sources, it is not, and should never be considered, financial advice. We put significant effort into researching, aggregating, and analyzing data to present you with an informed perspective. However, every analysis reflects subjective choices, such as the selection of sources and methodologies, and no single piece can encompass the full complexity of the market. Always conduct your own research, seek professional advice, and make decisions based on your own judgment. Any financial risks or losses remain your responsibility. Finally, please note that we are not affiliated to any of the sources provided. Our analysis remains then 100% impartial.