Buying real estate in Zurich?

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17 strong reasons to buy property in Zurich in 2025

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Authored by the expert who managed and guided the team behind the Switzerland Property Pack

property investment Zurich

Yes, the analysis of Zurich's property market is included in our pack

Why is Zurich such a standout destination for real estate investment in 2025? Is it the stable economy, the high quality of life, or the strategic location in the heart of Europe? What are the key advantages for investors?

We get asked these questions all the time because we’re on the ground, working closely with developers, real estate agents, and investors like you. With so much interest in this market, we’ve decided to turn our individual answers into a comprehensive article for everyone to benefit from.

Our goal is to provide a clear case for investing in Zurich's real estate market, backed by our firsthand experience and market knowledge.

If you think we missed an important point in our content or want to know more, don’t hesitate to reach out (we answer super fast). Your feedback makes our content even stronger.

Finally, please note that this is not financial or investment advice. Investing in real estate carries inherent risks, and market conditions can change unexpectedly. We strongly encourage you to conduct thorough research and consult with a qualified financial advisor before making any investment decisions.

How this content was created 🔎📝

At Investropa, we dedicate a lot of time to studying the Zurich real estate market, analyzing trends and dynamics on a daily basis. We don't just rely on reports and analyses; we engage in daily conversations with local experts—realtors, investors, and property managers—in cities like Zurich. These firsthand interactions give us a deep, practical understanding of the market.

Our process started with insights drawn from these conversations and what we observed firsthand. Then, to make our points more solid, we turned to trusted sources like UBS, JLL, and the Swiss Federal Office of Public Health (among many others).

We only include reasons to invest that are backed by credible sources, solid context, and clear information.

If we can’t find enough supporting data or context, we leave it out. There’s no point in presenting vague claims or overly optimistic assumptions that don’t hold up to scrutiny. Our goal is to provide you with a reliable and well-researched analysis of why this market is a smart choice for property investment—not just a list of unsupported ideas.

Every source and citation is clearly listed because we believe in transparency and want you to have the tools to dig deeper if you wish (we always encourage you to conduct your own research).

We also use a bit of AI during the writing process. This ensures that our explanations are clear and free from grammar or syntax errors, giving you content that’s easy to read and understand.

To make the information even more engaging, our team has crafted bespoke infographics that aggregate, summarize, and visualize key market trends. These visuals highlight why this market is such a strong investment opportunity. We hope you’ll find them useful! All additional illustrations and media were designed in-house to ensure the highest quality and relevance.

If you think we could have done anything better, please let us know. You can always send a message. We answer in less than 24 hours.

1) In Zurich, you’ll find a strong rental market that provides steady income for landlords

Zurich's rental market is a goldmine for landlords due to its incredibly low vacancy rates.

In 2023, the vacancy rate was a mere 0.06%, meaning almost every rental property was snapped up. Even in 2024, when it ticked up slightly to 0.56%, the demand remained robust, showing how competitive the market is.

Zurich's appeal as a global financial hub draws in expatriates and professionals, all hunting for homes. This influx keeps the rental market buzzing, with new apartments being quickly absorbed despite thousands being built each year.

Rental prices have been on the rise, with a notable 8% increase in 2023 alone. This upward trend is a clear sign of strong demand and limited supply, offering landlords a chance to boost their earnings.

Zurich's high quality of life and efficient public transport make it a magnet for tenants willing to pay premium rents. This desirability ensures that landlords can consistently charge higher prices.

With such a strong rental market, Zurich offers landlords consistent income opportunities, making it a prime location for property investment.

Sources: am-relocation.ch, bluewin.ch, swissinfo.ch, expatarrivals.com

2) Zurich’s focus on green spaces makes its properties more desirable

In recent years, Zurich has made a strong commitment to green spaces, which has significantly enhanced the desirability of properties in the city.

One of the key factors is the high percentage of land dedicated to parks and green spaces. In districts like Altstetten and Albisrieden, green areas occupy almost 62 percent of the district’s areas, providing each resident with access to more than 40 square meters of green spaces. This abundance of greenery not only improves the quality of life but also makes properties in these areas more attractive to potential buyers.

Moreover, Zurich's urban planning policies prioritize green space development. The city has implemented measures such as mandatory green roofs for new housing developments, which increase biodiversity and improve the urban climate. These initiatives not only enhance the living environment but also boost property values by making the areas more appealing to environmentally conscious buyers.

Studies have shown that properties near parks in Zurich tend to have higher values. The presence of green spaces like Bachwiesenpark significantly increases property values due to their attractiveness and the quality of life they provide. This trend is supported by media reports highlighting the impact of Zurich's green space projects on real estate.

Sources: MDPI, Devdiscourse, Urban Green Blue Grids

infographics rental yields citiesZurich

We did some research and made this infographic to help you quickly compare rental yields of the major cities in Switzerland versus those in neighboring countries. It provides a clear view of how this country positions itself as a real estate investment destination, which might interest you if you’re planning to invest there.

3) Zurich’s top quality of life attracts expats and long-term residents

Zurich's high quality of life rankings have consistently drawn expatriates and long-term residents. In 2023 and 2024, Zurich was ranked 2nd and 1st respectively in the Mercer Quality of Living Survey, highlighting its outstanding public services, low crime rates, and vibrant cultural scene. These factors make it an appealing destination for those seeking a high standard of living.

The city's efficient public transportation system and robust healthcare infrastructure further enhance its attractiveness. Zurich's public transport stop density ranked 3rd in the SRF Quality of Life 2023 rankings, and its healthcare services are highly rated, contributing to the overall satisfaction of its residents.

Moreover, Zurich's strong economic stability, low unemployment rates, and presence of multinational corporations and financial institutions provide ample professional opportunities. This economic strength supports the city's high quality of life and makes it a desirable location for professionals and families alike.

Sources: Euronews, Place Brand Observer, Greater Zurich Area

4) Zurich’s strong economy offers a stable setting for your real estate investment

Zurich's strong economy provides a stable environment for real estate investment for several reasons. First, the city boasts impressively low unemployment rates, which offer stability for both businesses and individuals. This stability is crucial in maintaining a robust real estate market, as it ensures a steady demand for properties.

Additionally, Zurich's status as a global financial hub attracts international companies and investment capital. This presence of financial institutions and multinational corporations contributes to a stable and growing economy, which in turn supports the real estate market. The city's strategic location in Europe further enhances its attractiveness, facilitating business and travel, and making it a prime spot for real estate investment.

Moreover, Zurich consistently ranks high in quality of life rankings, drawing talent from around the globe. This influx of skilled professionals drives up demand for housing and commercial spaces, further stabilizing the real estate market. The limited land availability in Zurich also contributes to stable property prices, ensuring that property values do not fluctuate wildly.

Sources: World Economics, Investopedia, Swissinfo, EFV Admin

5) High-net-worth individuals are drawn to Zurich for its global city status, making it ideal for luxury home investments

Zurich is a magnet for high-net-worth individuals seeking luxury homes.

In 2024, apartment prices in Zurich soared to CHF 21,050 per square meter, reflecting a strong demand for luxury real estate. This demand is largely driven by ultra-wealthy individuals attracted to Switzerland's favorable tax policies and breathtaking landscapes.

Zurich's real estate market thrives on significant foreign investment, thanks to its vibrant job market and low unemployment. The city is celebrated for its exceptional quality of life, having been named the best city in the world for quality of life by Mercer in 2024, which speaks volumes about its excellent public services, low crime rates, and lively cultural scene.

Strategically located in Europe, Zurich serves as a gateway for businesses aiming to expand. The presence of multinational corporations and a large expatriate community highlights the city's dynamic environment and robust economic fundamentals, making it an attractive choice for affluent individuals.

Zurich's reputation as a global city is further cemented by its ability to draw in high-net-worth individuals who are not only interested in luxury homes but also in the city's vibrant lifestyle and economic opportunities.

Sources: Global Property Guide, IAmExpat

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6) Zurich’s proactive urban planning secures long-term property value growth

Zurich's proactive urban planning plays a crucial role in ensuring long-term property value growth. One of the key factors is the city's consistent population growth, which naturally leads to increased housing demand. This demand is a primary driver of rising property prices, ensuring that property values continue to appreciate over time.

Moreover, Zurich's ranking as one of the most livable cities globally attracts international buyers who are willing to pay premium prices for properties. This international appeal is a significant contributor to sustained property value growth. Additionally, the city's implementation of sustainable urban development projects, like the Circular City Declaration, enhances its appeal by promoting environmental sustainability, which is increasingly important to buyers.

Another important aspect is the government's investment in public infrastructure and transportation. These investments make Zurich an attractive place to live and work, supporting economic stability and enhancing the city's desirability. This, in turn, drives up property values. Historical data also shows a steady appreciation of property values, with upscale segments seeing nearly a 100% increase over the last 20 years, indicating a consistent trend of long-term value growth.

Sources: Swiss Info, Circular Cities Declaration, Zurich Financial Centre, Engel & Völkers

7) Zurich’s cultural diversity makes it a hotspot for international investors

Zurich's cultural diversity is a major draw for international investors.

With 26.9% of Zurich's population being non-Swiss residents from 166 countries, the city offers a vibrant, inclusive environment that appeals to global investors. This multicultural mix is not just a statistic; it's a living, breathing part of Zurich that you can feel in its neighborhoods and communities.

International schools like Zurich International School and Inter-Community School Zurich are in high demand, reflecting the city's appeal to expatriate families. These schools, with over 55 nationalities and 40 mother-tongue languages, highlight Zurich's diverse cultural landscape. Investors appreciate this global perspective, seeing it as a valuable asset in today's interconnected world.

Zurich consistently ranks high in global city indices for quality of life and business environment. In 2023, the city excelled in areas like public transport, cultural facilities, and healthcare, making it an ideal place for both living and investing. This reputation is bolstered by the city's ability to host diverse cultural events and festivals, which enhance its cosmopolitan image and draw international attention.

For those considering property investment, Zurich's blend of cultural richness and quality of life is hard to beat. The city's international schools and vibrant community life make it particularly attractive to expatriate families, who contribute to the city's dynamic atmosphere.

Zurich's appeal is not just in its numbers but in the everyday experiences it offers. From the bustling markets to the serene lakeside views, the city provides a unique blend of tradition and modernity that resonates with investors looking for a stable yet exciting environment.

Sources: Studying in Switzerland, IAmExpat

8) Zurich’s low unemployment rate means you’ll have a stable pool of tenants for your rental properties

Zurich's unemployment rate is impressively low, making it a magnet for renters.

In 2023, Zurich boasted an unemployment rate of just 3.4%, well below the national average. This means most folks in Zurich have jobs, ensuring they can reliably pay rent. The city's job market is not just a flash in the pan; it's been consistently strong, with a long-term rate of just 1% in 2023. This stability makes Zurich a prime spot for those looking to settle down and work.

Zurich's appeal doesn't stop there. The city is home to numerous multinational companies and financial institutions, offering a wealth of job opportunities. This attracts skilled workers from all over, further bolstering the tenant base. With more people flocking to Zurich for work, the demand for rental properties is on the rise, keeping the rental market both stable and competitive.

Living in Zurich means being part of a vibrant community with a strong economy. The presence of these big companies not only provides jobs but also creates a dynamic environment where people want to live and thrive. This influx of professionals ensures a steady demand for housing, making it a landlord's dream.

For anyone considering buying property in Zurich, the city's low unemployment rate is a key factor. It guarantees a stable pool of potential tenants, reducing the risk of vacancies. This makes investing in Zurich's rental market a smart move, as the demand for housing is unlikely to wane anytime soon.

Sources: IZ, Swiss Life AM, UBS

statistics infographics real estate market Zurich

We have made this infographic to give you a quick and clear snapshot of the property market in Switzerland. It highlights key facts like rental prices, yields, and property costs both in city centers and outside, so you can easily compare opportunities. We’ve done some research and also included useful insights about the country’s economy, like GDP, population, and interest rates, to help you understand the bigger picture.

9) In Zurich, limited land means fewer properties, which drives prices up

Zurich's property prices have been on the rise for over a decade, with the median home price reaching over $426,000 by June 2024. This consistent increase highlights the growing demand for housing in the city.

One of the main reasons for this trend is the limited availability of new land for development. Zurich is geographically constrained, which means there's not much room to expand and build new properties. This naturally leads to a scarcity of available land, making it difficult to meet the housing demand.

Additionally, Zurich's strong economy and job market attract many people, further increasing the demand for housing. This high demand, combined with the limited supply of properties, results in increased competition among buyers. Such competition often leads to bidding wars, which drive up property prices even more.

Sources: Real Estate Market Forecast, Swiss Housing Market

10) Zurich’s booming tech scene increases the need for modern urban homes

Zurich's tech industry has been booming, especially in recent years. Even though there was a 16% drop in tech job openings in Switzerland since 2023, Zurich has remained a key hub for tech employment. This is because roles like Integration Engineers, Security Engineers, and Cloud Engineers are in high demand, with most jobs offering permanent contracts. This stability and growth in the tech sector have naturally led to an increased demand for modern, urban living spaces.

In 2024, Zurich became home to numerous impactful startups in fintech and blockchain, such as Numbrs, Procivis, and Metaco. The city's favorable business environment and innovative culture continue to attract more startups. This influx of companies and talent has driven up the demand for rental properties, especially in tech-centric neighborhoods like Zurich's city center. As more tech companies and professionals move to the city, the demand for modern living spaces is expected to rise.

Moreover, the Swiss government has been proactive in supporting this growth by setting aside 8,500 work permits for non-EU professionals in 2025. This has made it easier for international tech talent to relocate to Zurich, further boosting the city's tech industry. As a result, there's a growing need for urban living spaces that cater to the preferences of tech professionals, who often favor proximity to work, cultural amenities, and efficient public transportation.

Sources: Nucamp, Seedtable, Distrelec

11) Zurich’s diverse job market attracts a steady stream of new residents

Zurich's diverse job market plays a crucial role in attracting new residents. In recent years, employment in Zurich has been on the rise, with a notable increase in the number of jobs available. For instance, in the fourth quarter of 2022, total employment in Switzerland, including Zurich, reached a record high, with significant growth in both the services and industrial sectors.

Moreover, Zurich's technology and finance sectors have shown remarkable growth. The fintech sector, in particular, saw a 14% increase in the number of companies operating within it in 2022. This growth creates a favorable environment for professionals in these fields, making Zurich an attractive destination for skilled workers.

Additionally, Zurich is home to a wide range of industries, including business services, banking, healthcare, and education. This diversity ensures that there are ample opportunities for people with various skills and backgrounds, further supporting the steady influx of new residents.

Sources: Swiss Fintech Sector Growth, Adecco Group Job Index, EURES Labour Market Information

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12) Zurich is a key business hub in Europe, attracting many international companies

Zurich is a prime spot for international business thanks to its strategic location in Europe.

You'll find a lot of big-name companies here, especially in finance, with major players like UBS and Credit Suisse calling Zurich home. This concentration of financial giants really puts Zurich on the map in the global financial scene.

Zurich isn't just about banks; it's also a top global financial center. The Swiss Stock Exchange is one of Europe's largest, which shows just how crucial Zurich is in international finance. Plus, getting around is a breeze with excellent air and rail connections to major European cities, making it super convenient for business operations.

The Greater Zurich Area is a magnet for foreign direct investment, thanks to its business-friendly environment and economic potential. This investment boom is a big boost for international businesses looking to grow and thrive in the region.

Being part of the European Free Trade Association, Zurich offers access to a vast market with favorable trade conditions. This makes it an even more attractive spot for businesses aiming to expand internationally.

Zurich's strategic position and business-friendly vibe make it a top choice for companies looking to tap into the European market.

Sources: International Conference Alerts, Expat Arrivals, Greater Zurich Area

13) With Zurich’s top-notch public transport, suburban properties offer great investment potential

Zurich's excellent public transportation system plays a crucial role in increasing property values in suburban areas. The city has been investing heavily in expanding and upgrading its public transport infrastructure, as seen in the 2040 network development strategy. This includes significant tram extensions and bus route expansions, which enhance connectivity and accessibility to suburban areas.

Suburbs like Zollikon and Küsnacht, which are near Zurich and have improved public transport links, are experiencing increased interest and rising property prices. These areas offer larger living spaces and proximity to green spaces and schools, making them attractive to families and professionals. Real estate market reports highlight the premium on properties near transit hubs, with properties in Thalwil reaching sales prices of up to CHF 10 million due to their excellent connectivity.

Studies have shown that proximity to public transport significantly enhances property value. The compact city layout of Zurich, combined with its efficient public transport network, makes it an attractive location for both residents and investors. Suburban areas like Kilchberg, Wallisellen, and Dübendorf are becoming increasingly popular due to their proximity to Zurich's city center and good accessibility via public transport, leading to a surge in demand for housing in these areas.

Sources: Engel & Völkers, Urban Transport Magazine

14) Prestigious universities mean you’ll always find demand for student housing

The presence of prestigious universities like ETH Zurich ensures a steady demand for student housing due to several key factors. First, ETH Zurich had a high enrollment of 23,420 students in 2024, with a very selective acceptance rate of 8%. This large student body naturally requires a significant amount of housing.

Additionally, the consistent growth in international student admissions contributes to this demand. In 2023, Switzerland welcomed around 98,900 new residents, and this trend continued into 2024, indicating a growing need for rental properties, including student housing.

Moreover, the low vacancy rates in student housing areas, such as Zurich, highlight the pressure on the rental market. This scarcity of available apartments further fuels the demand for student accommodations. Rising rental prices, with a 25% increase over the past five years, also make renting a more attractive option for students and expatriates alike.

Sources: EduRank, JLL, University of Zurich Annual Report

infographics comparison property prices Zurich

We made this infographic to show you how property prices in Switzerland compare to other big cities across the region. It breaks down the average price per square meter in city centers, so you can see how cities stack up. It’s an easy way to spot where you might get the best value for your money. We hope you like it.

15) Zurich’s strong healthcare system makes it ideal for retirees and long-term residents

Zurich's healthcare system is highly attractive to retirees and long-term residents for several reasons. First, Switzerland, where Zurich is located, ranked first in the 2024 World Index of Healthcare Innovation, highlighting its high standard of healthcare quality. This is a significant draw for those seeking reliable medical care.

The Swiss healthcare system is well-equipped, with a high number of healthcare facilities and specialists per capita. This robust infrastructure ensures that the needs of a growing population, including retirees, are met effectively. Additionally, the Swiss government continues to invest in healthcare infrastructure, maintaining high standards of care.

Surveys show that a large majority of Swiss residents are satisfied with the quality of medical care, with 63% rating it as “excellent” or “very good.” This high satisfaction rate reflects the reliability and effectiveness of the healthcare system, which is crucial for attracting long-term residents.

Sources: World Index of Healthcare Innovation, Commonwealth Fund Survey

16) Zurich’s efficient infrastructure promotes sustainable urban growth

Zurich's efficient infrastructure plays a crucial role in supporting sustainable urban development. The city has an exceptionally efficient public transport network, including trams, buses, and trolleybuses, which covers a vast area and serves a large number of passengers daily. This network's reliability and popularity are evident from Zurich's high ranking in the Urban Mobility Readiness Index in the past years.

The extensive and reliable tram and train networks, such as the S Bahn Zurich, further enhance public transportation's efficiency. This reduces the need for private vehicles, leading to lower traffic congestion levels. Additionally, Zurich's focus on promoting "soft" transport like walking and cycling contributes to this reduction in congestion.

Zurich has also invested in cycling infrastructure, with significant growth in bicycle usage over the years. The city has developed major infrastructures, including fast lanes reserved for cyclists, and launched initiatives to expand bicycle routes, which were overwhelmingly supported by voters. These efforts highlight the city's commitment to sustainable transport practices.

Sources: Bouygues Construction, Tektelic, MDPI, WWF, ECF

17) Zurich’s focus on renewable energy makes eco-friendly properties more attractive

Zurich's commitment to renewable energy has made eco-friendly properties more appealing for several reasons.

First, the city has invested heavily in renewable energy infrastructure, such as solar panels, supported by financial incentives from the Swiss Federal Office of Energy. This makes it easier and more attractive for property owners to adopt renewable energy solutions.

Additionally, Zurich's policies aim to significantly reduce carbon emissions, with ambitious goals like reducing primary energy consumption per person by 2050. This commitment is reflected in projects like the Quai Zurich Campus, which uses renewable energy sources for heating and cooling.

Moreover, the growing number of eco-certified buildings, such as The Circle at Zurich Airport, highlights a trend towards sustainable construction. These buildings not only meet high environmental standards but also tend to have higher property values, making them attractive investments.

Sources: Profile Solar, Zurich Airport Newsroom, Turner & Townsend

While this article provides thoughtful analysis and insights based on credible and carefully selected sources, it is not, and should never be considered, financial advice. We put significant effort into researching, aggregating, and analyzing data to present you with an informed perspective. However, every analysis reflects subjective choices, such as the selection of sources and methodologies, and no single piece can encompass the full complexity of the market. Always conduct your own research, seek professional advice, and make decisions based on your own judgment. Any financial risks or losses remain your responsibility. Finally, please note that we are not affiliated to any of the sources provided. Our analysis remains then 100% impartial.