Is buying a property in Costa Smeralda a good investment?

Last updated on December 29, 2023

Yes, the analysis of Sardinia's property market is included in our pack

If you've seen the upscale living and coastal beauty in Costa Smeralda, you might contemplate making this Sardinian destination your next property investment.

Is it a good idea though? What's the current state of the real estate market in that area? Are property values appreciating or depreciating? Are investors seeing returns on their real estate investments? How's the demand for rentals?

We'll answer all these questions for you! When building and updating our property pack for Italy, our team has been researching and surveying this area. In fact, there is significant customer interest in investing there. Therefore, we believe it would be beneficial to include some information about it in our property pack.

Why do property buyers like investing in Costa Smeralda?

Costa Smeralda in Sardinia has long been a magnet for property buyers, and understanding why isn't hard when you delve into its unique attributes.

What sets Costa Smeralda apart from other real estate markets is a combination of its stunning natural beauty, exclusive lifestyle, and cultural richness. Picture this; azure waters, pristine beaches, and a rugged landscape that's a feast for the eyes.

It's not just about the scenery, though; Costa Smeralda has a reputation for luxury and exclusivity that appeals to a certain clientele.

When we compare Costa Smeralda to other areas in Sardinia, the contrast becomes even more evident.

While Sardinia, in general, offers beautiful landscapes and rich cultural experiences, Costa Smeralda ups the ante with its world-class marinas, high-end boutiques, and luxury villas. It's a step above in terms of the lifestyle and amenities on offer.

This region became a hotspot for the affluent and celebrities around the 1960s when Prince Karim Aga Khan IV developed it as an exclusive retreat. Since then, its popularity has only soared.

Well, considering its enduring appeal and the consistent influx of high-net-worth individuals, it seems likely. The allure of Costa Smeralda isn't just about current trends; it's deeply rooted in its unique blend of natural beauty, exclusivity, and luxury amenities.

Speaking of the people it attracts, Costa Smeralda is a haven for the wealthy, celebrities, and those who appreciate finer things in life. It's not just about the monetary aspect; it's about a lifestyle. People who value privacy, luxury, and the beauty of the Mediterranean are drawn here.

However, every place has its weaknesses, and Costa Smeralda is no exception. For one, the cost of living and property prices are sky-high, making it inaccessible to many.

Then there's the seasonal nature of the region, with much of its activity centered around the summer months. This can mean quieter off-seasons and a reliance on seasonal tourism, which isn't everyone's cup of tea.

Additionally, the very exclusivity that attracts some can be a deterrent for others looking for a more authentic, down-to-earth Sardinian experience.

So, when you're considering Costa Smeralda, it's all about what you're looking for in a property and a lifestyle.

It's a unique blend of natural beauty, luxury, and exclusivity, but it's not without its drawbacks. The key is understanding what you value most and whether Costa Smeralda aligns with that.

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Why is Costa Smeralda a nice place to live?

Living in Costa Smeralda is like stepping into a world where luxury and natural beauty intertwine.

It's a place that offers a distinctive lifestyle, marked by its serene beaches, clear blue waters, and lush landscapes. The culture here is a blend of traditional Sardinian elements with a cosmopolitan flair, thanks to the influx of international visitors and residents.

The expat community in Costa Smeralda is quite significant, largely composed of individuals who are drawn to the region's exclusivity and beauty. This community tends to be well-integrated, sharing a common appreciation for the region's upscale lifestyle and natural splendor.

As such, newcomers often find it relatively easy to blend in and find social circles that share their interests and lifestyles.

Costa Smeralda is, however, known for its high cost of living. The prices for real estate, dining, and general living expenses are among the highest in Italy.

This is partly due to the area's popularity among the wealthy and its status as a luxury tourist destination. But, with this high cost comes a high standard of living, which is a significant draw for many.

In terms of safety, Costa Smeralda is considered to be a very safe place to live. The crime rate is low, and the region is well-maintained, with a strong sense of community that contributes to its overall safety and security.

The amenities and facilities in Costa Smeralda are top-notch. For healthcare, there's the Poliambulatorio Costa Smeralda in Porto Cervo, offering a range of medical services.

When it comes to shopping, the area boasts high-end boutiques and designer stores, particularly in Porto Cervo's famous Piazzetta. For families, international schools like the International School of Sardinia provide quality education with a global perspective.

The infrastructure in Costa Smeralda is very well-developed. Roads are well-maintained, making driving a pleasant experience. Utilities and services like electricity and water supply are reliable. Internet connectivity is generally good, although it might not be as fast as in major urban centers.

Accessibility is another key feature of Costa Smeralda. The region is well-connected to other parts of Sardinia and major transport hubs. Olbia Costa Smeralda Airport is the main gateway, offering both domestic and international flights.

This airport makes the region easily accessible not just from within Italy, but also from various parts of Europe and beyond.

Public transportation options, however, are somewhat limited. While there are bus services, they might not be as frequent or extensive as in larger cities. Many residents and visitors prefer to drive or use taxis for convenience.

How much does it cost to buy real estate in Costa Smeralda?

If you need a detailed and updated analysis of the prices, rents and yields, you can get our full guide about real estate investment in Italy.

When it comes to buying property in Costa Smeralda you're looking at a range of options, each with its unique appeal and price tag.

The types of residential properties available here vary widely. You can find everything from apartments and traditional houses to luxury villas and expansive estates. The most sought-after properties in Costa Smeralda are undoubtedly the luxury villas.

These properties are in high demand because they offer a combination of privacy, exclusivity, stunning architecture, and often, breathtaking views of the Mediterranean.

In Costa Smeralda, the market is a mix of resale properties and new developments. The area has seen some new luxury developments in recent years, catering to the high-end market.

These properties often come with modern amenities, state-of-the-art designs, and are built to maximize the stunning views and natural beauty of the area.

Costa Smeralda is known for being one of the most expensive real estate markets in Italy, and even in Europe. The price range for properties here can vary greatly, but it's not uncommon to see prices starting from around 5,000 to 10,000 euros per square meter.

For luxury villas, prices can skyrocket much higher, often reaching tens of millions of euros. It's essential to note that the prices can vary greatly depending on the location, size, and luxury level of the property.

Over recent years, property values in Costa Smeralda have shown a trend of steady growth. The area's enduring appeal as a luxury destination continues to drive demand, which in turn supports property values.

This trend is likely to continue, especially as Costa Smeralda maintains its status as a playground for the wealthy and famous.

Looking forward, there might be new developments or city planning changes that could affect property values. Specific names and details of upcoming projects might not always be publicly available.

But any new luxury developments or improvements in infrastructure tend to increase the appeal of the area, thereby potentially driving up property values.

As for predictions for the real estate market in Costa Smeralda in the coming years, it seems poised to maintain its exclusivity and high demand, especially among high-net-worth individuals.

Factors that indicate a potential increase in value include the ongoing demand for luxury properties, the limited availability of land for new developments, and the area's unchanging appeal as a luxury destination.

The market here is driven by more than just the beauty of the properties; it's about the lifestyle and status associated with owning property in one of the Mediterranean's most exclusive regions.

Therefore, if you're considering investing in Costa Smeralda, it's vital to understand the unique dynamics of this market. It's not just about finding a beautiful property; it's about understanding the exclusivity, the lifestyle, and the long-term appeal of this stunning corner of Sardinia.

Where is the best area to buy a property in Costa Smeralda?

Determining the best area to buy a property in Costa Smeralda really depends on what you're looking for, as different parts of this stunning region offer varied experiences, property types, and prices.

Costa Smeralda, known for its luxurious lifestyle and breathtaking landscapes, has several areas each with its unique charm and appeal.

This is the heart of Costa Smeralda and is often considered the epitome of luxury and exclusivity in the area. You'll find high-end boutiques, luxury yachts, and some of the most prestigious villas and hotels.

Properties in Porto Cervo are among the most expensive in the region, reflecting the high demand and the level of luxury they offer. If you're seeking a vibrant, glamorous atmosphere and don't mind the higher price tag, Porto Cervo is the place to look.

Then there's Romazzino and Cala di Volpe. These areas are known for their stunning beaches and exclusive resorts. The property types here range from luxurious villas to more secluded estates, offering a mix of privacy and access to some of the best natural beauty Costa Smeralda has to offer. Prices here remain high, but the settings are truly unmatched.

For those looking for something slightly more subdued, the area of Porto Rotondo is worth considering. It's a bit more low-key compared to Porto Cervo but still offers a fantastic range of properties, from elegant apartments to grand villas.

The atmosphere here is a blend of traditional Sardinian culture and modern luxury, making it a great choice for those who want a balance of both.

As for up-and-coming areas, there's a growing interest in locations like Cannigione and Baia Sardinia. These areas are becoming increasingly popular for their more relaxed vibe and slightly more accessible property prices.

While they don't have the same level of glitz and glamour as Porto Cervo, they offer a more authentic Sardinian experience while still being part of the prestigious Costa Smeralda.

On the other hand, areas like Golfo Aranci, while beautiful, are not typically considered part of the core Costa Smeralda experience. They might be more affordable, but they don't offer the same level of exclusivity or luxury as the more central areas of Costa Smeralda.

Here is a summary table to help you visualize better. If you need more detailed data and information, please check our property pack for Italy.

Area	Atmosphere	Property Types	Price Level
Porto Cervo	Vibrant, Glamorous	Luxury Villas, High-End Apartments	Very High
Romazzino	Exclusive, Beachfront	Luxurious Villas, Secluded Estates	High
Cala di Volpe	Exclusive, Scenic	Luxurious Villas, Resorts	High
Porto Rotondo	Traditional, Modern Luxury	Elegant Apartments, Grand Villas	Moderate to High
Cannigione	Relaxed, Authentic	Villas, Apartments	Moderate
Baia Sardinia	Relaxed, Emerging	Villas, Apartments	Moderate
Golfo Aranci	Beautiful, Less Exclusive	Various	More Affordable

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Is there a strong rental demand in Costa Smeralda?

In Costa Smeralda the rental market is indeed strong, primarily driven by its reputation as a luxurious and scenic holiday destination.

The demand here is more skewed towards short-term rentals, especially during the peak tourist season, which generally aligns with the summer months. This is when the area buzzes with international tourists and high-net-worth individuals seeking a temporary escape in this Mediterranean paradise.

The target demographic for rentals in Costa Smeralda is quite specific. It mainly consists of affluent tourists, celebrities, and well-to-do families looking for a luxurious vacation experience.

The profiles of potential tenants usually include those who are seeking not just a place to stay, but an exclusive lifestyle experience.

They are often looking for properties that offer privacy, exceptional views, and direct access to the beautiful beaches and crystal-clear waters of the region.

When it comes to the type of properties in demand for rentals, luxury villas and high-end apartments are at the top of the list. These properties, particularly those with additional amenities like private pools, gardens, and modern, high-quality interiors, are highly sought after.

Areas like Porto Cervo, Romazzino, and Cala di Volpe are particularly popular for these types of rentals due to their prestigious locations, stunning coastal views, and proximity to high-end shopping, dining, and yachting facilities.

Certain amenities can significantly enhance the attractiveness of a rental property in Costa Smeralda and help reduce vacancy rates. Features like swimming pools, sea views, private gardens, and modern, well-equipped kitchens are particularly desirable.

Additionally, properties that offer a sense of exclusivity and privacy, while still being close to the main attractions and amenities of Costa Smeralda, are likely to be more popular among renters.

Regarding the potential returns on investment, properties in Costa Smeralda can offer lucrative rental yields, particularly for short-term rentals during the high season. While the exact numbers can vary, it's not uncommon for luxury properties in prime locations to fetch premium rental rates.

However, it's important to consider that these high returns are often seasonal, with peak earnings during the summer months.

In terms of future trends, there's a growing demand for properties that offer a blend of traditional Sardinian architecture with modern luxury. This unique combination seems to resonate well with the tastes of potential renters.

Properties that manage to offer a distinctive, authentic experience while maintaining high standards of luxury are likely to see increasing demand and potentially higher yields in the future.

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Is it easy to buy a property as foreigner in Costa Smeralda?

Before we answer the question, please know that we have an article dedicated to the experience of buying real estate as a foreigner in Italy.

Buying property in Costa Smeralda, Sardinia as a foreigner is relatively straightforward, especially compared to some other countries with more restrictive real estate policies, there are still several important considerations and steps to be aware of.

Firstly, there are no specific regulations or restrictions uniquely targeting foreign buyers in Italy. This means that as a foreigner, you have the same rights to purchase property as Italian citizens do.

The process typically involves finding a property you're interested in, making an offer, and then going through the legal process to complete the purchase.

The purchasing process in Costa Smeralda usually starts with identifying the property you wish to buy. This is followed by a series of legal steps, including signing a preliminary contract (compromesso), paying a deposit, and then proceeding to the final deed (rogito) which is signed in front of a notary.

At this stage, the balance of the purchase price is paid and the property is officially transferred to the buyer.

However, there are risks associated with property investment in Costa Smeralda, as with any real estate investment.

These risks include market fluctuations that can affect property values, potential legal issues related to property titles or compliance with local building regulations, and the challenges of managing a property from abroad if you're not residing in Italy.

One classic pitfall for foreign buyers in Italy is underestimating the importance of due diligence. It's crucial to ensure that the property has a clear title, no outstanding debts or liens, and complies with all building regulations and zoning laws.

Also, unique to the Italian property market is the 'Codice Fiscale', an Italian tax code that all property buyers need, which can be a new concept for foreign investors.

Working with a local real estate agent or lawyer is highly recommended, particularly if you're not familiar with the Italian real estate market or don't speak Italian. They can provide invaluable assistance in navigating the legalities, language barriers, and specific nuances of the local property market.

As for exit strategies, typical approaches include selling the property outright, particularly if it has appreciated in value, or renting it out, either as a short-term vacation rental or a long-term lease.

Given Costa Smeralda's attractiveness as a tourist destination, rental can be a lucrative option, though it requires effective property management.